Unleash the Power of Football Scratch Cards: A Fun and Easy Way to Raise Money for Your Team

Raising funds for a grassroots football team can often be challenging, but the football scratch card can offer a fun and engaging solution. These simple yet effective fundraising tools allow teams to generate extra money swiftly and easily, all while involving the community in a lively way. Football scratch cards are not only a creative way to reach your financial goals but also an opportunity to bring players, supporters, and the local area together for a common cause. In this document, we will delve into the world of football scratch cards, exploring how they work and how they can become a central part of your team’s fundraising strategy. Get ready to unleash the power of football scratch cards and watch your team’s success soar!

Introduction to Football Scratch Cards

What Are Football Scratch Cards?

Football scratch cards are simple yet powerful fundraising tools designed to help teams raise money quickly and enjoyably. They are akin to lottery tickets but tailored for football enthusiasts. Each card typically features a series of concealed panels that participants can scratch off to reveal symbols, numbers, or team names. The objective is to scratch off panels to find matching pairs or specific winning combinations.

These cards can be sold to team supporters, family, friends, and the local community. In return, participants get a chance to win small prizes or just the thrill of playing. The proceeds from the sales go directly to funding the team’s needs, such as equipment, travel expenses, or facility rentals. Football scratch cards thus provide a straightforward and interactive way to engage the community while reaching your fundraising goals.

Why Choose Football Scratch Cards?

Football scratch cards are an excellent choice for fundraising for several reasons. First, they are easy to distribute and manage. Each card is self-contained and requires no additional equipment or setup, making them convenient for both the team and the participants.

Second, football scratch cards are highly engaging. They offer a game-like experience that excites people and encourages participation. The chance to win small prizes adds an element of fun and anticipation, making it more likely for supporters to get involved.

Additionally, these cards are cost-effective. The initial investment is relatively low, and the potential for return on investment is significant. This means that even small teams with limited budgets can leverage football scratch cards to raise considerable funds.

Lastly, football scratch cards bring the community together. Selling these cards provides an opportunity for players, supporters, and local residents to interact and bond over a shared goal, fostering a stronger sense of community spirit.

Benefits of Football Scratch Cards

Football scratch cards offer numerous benefits that make them a standout choice for team fundraisers. One of the primary advantages is their simplicity. Unlike other fundraising methods, scratch cards require minimal effort to organize and execute, making them ideal for teams with limited time and resources.

Another significant benefit is the low cost of entry. Football scratch cards are affordable to produce, and the potential financial returns can quickly outweigh the initial investment. This makes them accessible to teams of all sizes, whether they’re part of a small community league or a larger organization.

Moreover, football scratch cards foster community engagement. By inviting friends, family, and local supporters to participate, teams can quickly build a network of engaged backers. This not only boosts fundraising but also strengthens the team’s ties with the community.

Finally, football scratch cards provide instant gratification. Participants get immediate results, making the experience more enjoyable and encouraging repeat participation in future fundraisers.

How Football Scratch Cards Work

Setting Up Your Scratch Card

Setting up your football scratch card fundraiser is a straightforward process. Begin by determining your fundraising goals, such as the total amount you aim to raise and any specific team needs like new equipment or travel funds. With these objectives in mind, decide on the number of scratch cards to produce and sell.

Next, customize your football scratch cards to suit your team’s identity. This can include using your team’s colors, logo, or images related to your club. Personalization helps create a sense of pride and ownership among participants, encouraging them to support your cause.

Choose the prize structure for your scratch cards. Prizes can range from small items like team merchandise to larger incentives such as gift vouchers. Ensure the prizes align with your budget and appeal to your audience.

Finally, plan the logistics of your fundraiser. Decide on distribution methods, sales locations, and timelines. Consider enlisting team members and volunteers to help sell the cards, ensuring wider community involvement and maximizing success.

Sharing and Promoting Your Game

Once your football scratch cards are ready, focus on sharing and promoting your game to maximize reach and fundraising potential. Start by leveraging social media platforms. Share posts about your fundraiser on your team’s official pages and encourage players, supporters, and followers to do the same. Use engaging visuals and captivating stories to attract attention and drive participation.

In addition, utilize your team’s website or newsletter to provide detailed information about the scratch card fundraiser. Highlight the goals, prizes, and how the funds will benefit the team. This transparency builds trust and motivates more people to get involved.

Consider organizing events or gatherings where you can sell scratch cards in person. This could include match days, local fairs, or community events, where you can interact directly with potential supporters.

Finally, engage local businesses or sponsors. They might be willing to display your scratch cards in their establishments or contribute prizes, further amplifying your reach and increasing the fundraiser’s appeal to the community.

Maximizing Your Earnings

To maximize your earnings from football scratch cards, strategic planning and execution are key. First, set a reasonable price point for each card, balancing affordability for participants with the potential for significant returns. A well-priced card ensures broad participation without deterring potential buyers.

Next, create a sense of urgency and excitement around your fundraiser. Limited-time offers or early bird specials can incentivize quick purchases. Promote a deadline for card sales and highlight the benefits of participating sooner rather than later.

Additionally, leverage group sales. Encourage team members to sell scratch cards to their networks, offering small incentives or rewards for top sellers. This not only diversifies your sales efforts but also taps into various social circles, increasing overall reach.

Finally, continuously communicate progress and success stories to your supporters. Regular updates on funds raised and specific milestones achieved keep the community engaged and motivated to contribute further, ensuring sustained momentum throughout your fundraising campaign.

Tips for Successful Fundraising

Engaging Your Community

Engaging your community is crucial for the success of your football scratch card fundraiser. Begin by creating a compelling narrative around your fundraising goals. Explain why the funds are needed and how they will benefit the team and the community. People are more likely to contribute when they understand the positive impact of their participation.

Host a kickoff event to launch your fundraiser. This can be a match day, a community BBQ, or an open house where you introduce the football scratch cards and explain how the game works. Events create a buzz and provide a platform for immediate sales.

Encourage local businesses to get involved. They can help promote your event, sell scratch cards, or even contribute prizes. Partnering with businesses not only extends your reach but also strengthens community ties.

Lastly, acknowledge and celebrate contributions publicly. Use social media shout-outs, website updates, or local press releases to thank supporters. Public recognition fosters a sense of community pride and encourages ongoing participation.

Creative Fundraising Ideas

Incorporating creative fundraising ideas can significantly boost interest and participation in your football scratch card campaign. One approach is to organize themed events that tie into the scratch card sales. For instance, host a “Football Fiesta” where community members can enjoy games, food, and music while purchasing scratch cards.

Consider offering bundle deals that combine scratch cards with other items, such as team merchandise or local business vouchers. This not only increases the perceived value for participants but also encourages larger purchases.

Another idea is a “Scratch Card Challenge.” Set team members specific sales targets and offer rewards for reaching them. This gamifies the process, motivating participants to engage more actively in selling.

Also, explore digital avenues. Create an online presence for your scratch card fundraiser using social media or crowdfunding platforms. Share engaging content that tells the story of your team and the fundraiser’s purpose. Digital promotion can reach a broader audience, attracting supporters beyond your immediate community.

Tracking and Celebrating Success

Tracking progress and celebrating achievements are vital components of a successful football scratch card fundraiser. Begin by setting clear and measurable targets for your fundraising efforts. These could include the total amount of money raised, the number of scratch cards sold, or specific milestones like funding a piece of equipment.

Regularly monitor and update your team and supporters on these goals. Use tools like spreadsheets or fundraising apps to track sales and share progress through newsletters or social media updates. This transparency keeps everyone informed and motivated.

Celebrating success is equally important. Acknowledge the hard work of team members and supporters by organizing a thank-you event or sending personalized messages. Highlight achievements in public forums, such as local newspapers or community boards, to recognize contributors and build community pride.

Celebrations not only boost morale but also strengthen community bonds, setting the stage for future fundraising efforts. Continuous appreciation ensures ongoing support and engagement from your community.

Other ideas for fundraising

  1. https://www.nspcc.org.uk/support-us/charity-fundraising/do-your-own-fundraising/a-z-fundraising-ideas/

  2. https://www.easyfundraising.org.uk/fundraising-ideas/

  3. https://www.savethechildren.org.uk/how-you-can-help/events-and-fundraising/fundraising-ideas

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Club report

Total teams:
1183
Total games:
1034
Total raised:
£52,813.51

The total raised amount does not include games that are currently open.

Your Top 5 teams

Your top performing fundraising teams.

TeamGamesTotal
1. Gala wilton fc35£1,850.45
2. Nuneaton Town FC3£1,187.35
3. Tuffley Rovers AFC10£908.05
4. Forza U11's1£897.50
5. Liversedge FC1£895.05

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Your game has been created!

You can now share this game with your teams’ network i.e parents/coaches and ask them to play this game. Encourage your players to share the game with their family & friends too!

Which year was the team formed?

To comply with the UK Gambling Act 2005 we need to set a ‘skill’ question that you must answer before you can participate in this game. 

Think about how to find the answer! Is the answer on the team website, Facebook page or group chat? Is there anyone from the team (coach or parent) that knows the answer?

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If you require help using this app, please see the information below. Alternatively feel free to drop out support team a message below & they will get back to you as soon as possible.

To get started with your account please make sure both your bank account & identity have been verified on your settings page.

Once your account has been verified head over to your teams page to create your first team.

After you have created a team, you can then create a scratch card game for the team & begin fundraising by sharing the game with your team’s’ network of supporters (parents, coaches, family, friends).

You can create as many teams for your club as you like & then create as many games for these teams, so your football scratch card fundraising options are really unlimited :o)

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Once the identity verification check has been submitted we will then have this confirmed with your club to verify your identity.

Each fundraising campaign begins with a team and you can manage your teams from this page. To begin with simply create a new team & once this is done you can create your scratch card games for this team & other teams you create.

To manage your games, you first need to select a team, which you can do by clicking on this page.

From the following page you can create & manage your scratch card games for your selected team.

Once a scratch card game has ended (which happens when all teams have been purchased), the winner is drawn automatically & the funds are automatically paid out to the club & the winner.

Payouts are automatically sent to your bank account & should arrive in your bank account shortly afterwards.

If you still require help, you can reach out to us by submitting your enquiry on the form below.

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Your Team Name

This is the name of your grassroots football team you are signing up for i.e ‘Newcastle Blues U15s‘. Once your account has been setup you can add more teams that you may also manage/coach.

What year was your team established?

To comply with UK gambling laws we need to set a ‘skill’ question that players must answer before they can participate in a game. 

Before a person can pay for their scratch card teams, they will be asked ‘What year was the team established?‘ Please ensure everyone is ready to answer this question correctly so that they can complete their purchase.

Coaches can help people with the answer by using whatever methods you use to communicate with your team i.e WhatsApp or Messenger for example.

Create a game explained

This page allows you to create a new game. To create a game you need to complete the following details:

1. Number of teams – This is the number of teams that will appear on your game. The more teams you have the greater the revenue you will generate. Please be aware that larger games will take longer to complete. To begin with maybe start with a smaller number of teams (20-40 teams)

2. Cost Per Team – This is how much each team will cost to purchase. Please be realistic with this value & consider if your audience can afford this. An average cost is between £2.00 – £5.00 per team.

3. Player Winnings Percentage – This option sets the winnings percentage for the winner. The player will win this amount & your team will receive the remaining amount (minus our transaction fees). The amounts will be shown in the ‘Your Card Summary‘ section once the game has been generated.

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You should only close a game if you are struggling to complete the game due to a lack of activity from your players & it has been running for a while. If you close the game now, the winner will be drawn at random. The amounts shown below will be paid out to the winner & team.


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Payout Summary
Current Total:
£0.00
Total fees:
£2.50
Payout for Winner:
£0.00
Payout for team:
-£2.50

Before closing this game ensure that you have shared the game with all of the team parents and on your teams’ social media for maximum exposure. Please note that paying out lower amount to winners could jeopardise future games, as players may show less interest. 

You can delete this game because it has no players.

This game cannot be closed because it has no players or its value is too low.

Game details explained

This page shows the live details of the selected game. On this page you can view which teams have been purchased & which teams are remaining.

You can also keep track of current totals to see how much has been raised so far & how much is left remaining before the game can be closed.

If you are struggling to complete a game, you may use the ‘Close Game‘ button to close the game early & the totals shown will be what is paid out to the winner & club respectively.

Payout explained

The payout figure that you see is the final amount that your team will receive into your designated club bank account.

Payouts to the game winner & team are automatically paid once a game finishes.

Winning amount explained

The winning amount that is shown is the full amount that the winner will receive once the game has finished. You can change this amount to a figure that best suits your fundraising goals.

The lower this rate is set will result in a higher payout for your team, but this may make the game less appealing to players if the winning amount seems low.

Fees explained

The fees are calculated from the total value of the game and are automatically deducted from the proceeds of the game.

Fess are applied to cover bank transaction fees & platform service charges.

12th Man - fundraising app for grassroots football teams and clubs
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